The Three Stages of a Listing—and How to Win Each One

The Three Stages of a Listing—and How to Win Each One

Winning a listing doesn’t come down to charm or luck—it comes down to process. It’s a skill, a system, and most importantly, a mindset. If you want to elevate your listing game, you’ve got to master each of the three stages: pre-listing, listing, and post-listing....
Why Staging Matters More Than You Think

Why Staging Matters More Than You Think

One of the most common questions I get from agents and sellers alike is, “Does staging really make that big of a difference?” The short answer? Yes — and it’s not even close. In fact, if you’re not making staging part of your selling strategy, you’re leaving serious...